Flooring Xtra store owners across Australia come together once a year to share ideas, learn about new products and generally enjoy the company of like-minded business owners. This year the conference was held in Melbourne within the beautiful Rialto building. One of the most anticipated and enjoyable elements of the conference is the awards ceremony, where within each state a stand-out showroom is recognised for their outstanding business achievements. It’s a special moment for the winners and we spoke to each of them about their recent win.

Bunbury Flooring Xtra was in for a pleasant surprise when they returned home from the Conference with an award in hand. Queensland Store of the Year was awarded to the hardworking team and while they’re excited, they’re also extremely proud, given the showroom has only been under the care of local Kelsey Douglas for one year. This story doesn’t begin here though, with the family buying and running the business around fifteen years ago. Kelsey reflects on what a busy year it has been for her and her team at Bunbury Flooring Xtra. This award means so much to me and the store but I was surprised! I felt extremely happy and excited because every little thing I have put into the store over the last year has paid off and being awarded for it was like icing on the cake.”

Bunbury Flooring Xtra

Bunbury Flooring Xtra

Adelaide City Flooring Xtra may have only been in business a short while, but their efforts and success have not gone unnoticed and they were rewarded with South Australian Store of the Year. Business owners Jesse and Emma believe their hard work has paid off. For me, I feel like this award is recognition of all the hard work, extra hours and the attention to detail that myself and Emma have put into everything that we have done over the past twelve months and our first year of business.” Said Jesse, of the win.

Adelaide City Flooring Xtra

Up in Queensland, Ultimate Flooring Xtra in Rockhampton has won awards for their outstanding business practices in the past, however, each win still comes as a surprise. Business owner Jason Martin attributes the continuous awards won from the National Flooring Xtra Conference to several things; It makes me proud to know that we have been able to grow and improve our business in a relatively tough market. This has happened through the commitment and hard work of each and every one of my staff and the support given by the head office. It gives me great motivation to ensure we keep improving and bettering our goals in the future.”

Ultimate Flooring Xtra

The Victorian Store of the Year Award was handed over to the team at Karingal Flooring Xtra, where owner Matthew Sheehan is no stranger to the honours. We were very surprised to be honest.  We won the award in 2016 and didn’t think we would be in the running this year. It’s very exciting for the team actually.  They perform day in and day out to ensure we provide the finest customer service possible and this is great recognition for them and what they deliver.”

Karingal Flooring Xtra


New South Wales was the biggest winner overall, with Naturally Floored taking home both the award at state and national level. The Wagga Wagga based store has gone from strength to strength and the awards are quite meaningful to Deb and her team. The recognition for our hard work makes us really proud to be part of an awesome network that is constantly challenging us to new heights. I run the business with an awesome team of four other staff members and great installers and suppliers- as well as the constant support of head office in Melbourne.”

Naturally Floored

Congratulations to all of our store winners across Australia! Enjoy the recognition of a year’s worth of exceptionally hard work and dedication to your Flooring Xtra business!

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