We all know wool carpet looks fantastic and is a natural material, but what else will a home gain from this luxurious product? Learn everything you need to know about the advantages of wool carpet right here.



Wool feels exceptional underfoot. With options in plush, twist and chunky textures, planting your feet on wool carpet first thing in the morning is the height of extravagance and well worth the investment. No wonder those sheep look so cosy…

Carpet: Tromso in ‘Hennes’


As mentioned above, wool oozes a sense of luxury, but also authenticity. Wool, being a natural product comes in beautiful earthy tones, it looks elegant and of high quality. While other materials try to mimic the look of wool, nothing beats the original.

grand designs carpet image stockholm wool kalmar coastal cottage project

Carpet: Stockholm in ‘Kalmar’


Naturally an insulator, wool carpets provide warmth during the cooler months like no other fibre. Don’t be concerned that it will make a room too hot in summer however as it can regulate temperature well.


Copenhagen Valby


Wool is certainly at the higher end of the market so when deciding to specify wool, you would hope that it would be long-lasting- it really is. Not only is it a durable material, it’s also quite good at repelling scuffs and stains with its natural oils.





It is comforting to know that wool carpet is naturally fire-resistant. What this means is, in comparison to other carpet fibres, the rate of flames spreading and smoke produced is lower.




Wool is kind to the environment as it is sustainably sourced, is a renewable resource and is also biodegradable. As we become more aware of the need to look after our planet, this can only be a good thing!


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